Strategic Alliances – Journal of Research Innovation and Implications in Education

Effect of Diversification Strategies on Financial Performance of Selected Manufacturing Firms in Rwanda

By JRIIE | September 5, 2026

Sylvie Munganyinka and Tarus ThomasUniversity of KigaliEmail: sylviablessing23@gmail.com Abstract: This study examined the effect of market diversification on financial performance of selected manufacturing firms in Kigali, Rwanda. The research aimed to assess how market diversification influences the financial performance of selected manufacturing firms. A descriptive research design employing a quantitative approach was used to provide…

Strategic Alliances and Competitive Advantage in Telecommunication industry: A Case of MTN Rwanda PLC

By JRIIE | November 11, 2025

Fred Mugabo & Gitahi NjengaMount Kenya UniversityEmail: mugabofred123@gmail.com Abstract: This study examined the effect of strategic alliances on competitive advantage in MTN Rwanda PLC. The research aimed to assess how knowledge expertise influences competitive advantage in MTN Rwanda. A descriptive research design employing both quantitative and qualitative methods was used to provide a comprehensive understanding…