Influence of Digital Technologies on Tourist Experience and Destination Competitiveness in Kenya
Solomon Ikote MuntetSchool of Tourism, Hospitality and Events ManagementMoi University, KenyaEmail: somuntet@gmail.com Abstract: The rapid diffusion of digital technologies has transformed tourist experiences and influenced destination competitiveness globally. In Kenya, tourism enterprises have gradually adopted mobile platforms, artificial intelligence (AI), virtual and augmented reality (VR/AR), digital payment systems, and social media to enhance service delivery…