Tag: Market performance
Social Media Platforms Manufacturing Small and Medium Enterprises Use to Enhance Market Performance in Wakiso District, Uganda

Social Media Platforms Manufacturing Small and Medium Enterprises Use to Enhance Market Performance in Wakiso District, Uganda

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Mbowa Henry Stanley – Kabale University Eton Marus – Muni University Sylivia Byarugaba Tushabe – Kabale University Email: mbowa200@gmail.com https://orcid.org/0000-0003-1107-3056 Abstract: Social Media Platforms are a supreme medium of communication between businesses and customers to enhance Market Performance in contemporary times. However, social medial platforms remain underexplored in the local literature, despite their usefulness to…

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Entrepreneurship Mentoring Programme and Market Performance: Evidence from SIDO Supported Micro and Small Enterprises in Arusha, Tanzania

Entrepreneurship Mentoring Programme and Market Performance: Evidence from SIDO Supported Micro and Small Enterprises in Arusha, Tanzania

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Winfrida J. MboweArusha Technical CollegeDepartment of Applied Science and Social StudiesEmail: winfrida22tz@gmail.com Abstract: The overall market performance of Micro and Small Enterprises in Tanzania has been observed to be poor because entrepreneurs are unable to compete, identify opportunity, identify the needs of customers and produce what is needed and failure to retain and satisfy their…

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